At Perched Owl, I specialize in graphic design services tailored to meet the needs of small businesses and non-profits. From brand creation and identity development to marketing materials, print design, and personal or business stationery, my goal is to help you create a cohesive and beautiful brand that resonates with your audience.
Get Clear on What You Say—and Why It Works
If you’ve ever struggled to explain what your business actually does, this is for you.
The Positioning Playbook is a guided workbook designed to help brands finally put words to their purpose, value, and personality—without sounding generic or trying to copy what everyone else is doing. Inside, you’ll clarify your mission, vision, values, audience, and messaging so you can talk about your business with confidence—on your website, in meetings, on social media, and everywhere else your brand shows up. Whether you want to work through it on your own or get hands-on support to turn your answers into polished, professional messaging, this playbook meets you where you are and gets you unstuck.
Because great design works best when the words are doing their job.
The Positioning Playbook is a guided workbook designed to help brands finally put words to their purpose, value, and personality—without sounding generic or trying to copy what everyone else is doing. Inside, you’ll clarify your mission, vision, values, audience, and messaging so you can talk about your business with confidence—on your website, in meetings, on social media, and everywhere else your brand shows up. Whether you want to work through it on your own or get hands-on support to turn your answers into polished, professional messaging, this playbook meets you where you are and gets you unstuck.
Because great design works best when the words are doing their job.
Strengthen Your Brand with the Right Tools
Your brand isn’t just a logo—it’s the heartbeat of your business. I help small businesses and nonprofits create brands that not only look good but work hard for them. From Brand Guidelines that keep everything consistent to marketing materials that actually connect, I make sure your brand feels clear, cohesive, and confident.
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"Working with Perched Owl was an incredible experience! We are absolutely thrilled with our new logo. It's everything we hoped for and more. Jessie, you are truly the best! The sparrow detail is perfect, and I couldn’t love it more. Thank you a million times over for your time, talent, and unwavering support!"
-Amy Kline, Founder, Restored & Renewed
-Amy Kline, Founder, Restored & Renewed